Dive Brief:
- Lula Convenience, a c-store delivery management company, has integrated its Lula Store Platform with a number of back-office technologies to improve its users’ inventory management, according to a Tuesday press release.
- The new integrations include Alberta POS, Aboveo, ADD Systems, PDI C-store Essentials/Pro, ERPLY, Modisoft, Clover, Square and SSCS.
- Lula’s system aims to simplify e-commerce for retailers by giving them the means to aggregate and manage orders across multiple delivery companies, such as Doordash or Uber Eats, in one place.
Dive Insight:
Lula’s new integrations follow its recently announced agreement with Gilbarco Veeder-Root’s Passport retail program. These integrations allow changes in inventory in the back-office software to be pushed to delivery providers automatically. This reduces the possibility of customers ordering items that might be unavailable or out of stock.
The platform also gives users access to a number of analytics and insights about their sales and inventory.
“These integrations not only enable us to efficiently pull and synchronize inventory but also enhance the user experience and streamline digitizing inventory for our valued customers,” said Tom Falzani, co-founder and chief product officer at Lula Convenience, in the announcement. “Our team has worked hard on these projects and is looking forward to witnessing the positive impact this will bring to the stores we work with.”
Philadelphia-based Lula Convenience, formerly known as Lula Delivery, was developed by founders Adit Gupta and Falzani, who were trying to bring Gupta’s family’s convenience store online during COVID-19. Lula now works with retailers in all 50 states and has facilitated the sales of more than a million items.
The company already partners with several c-store retailers, including Rotten Robbie, Jack’s Convenience Stores, Street Corner Urban Market and Lone Star Food Stores.